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Subscriptions vs Microtransactions

Wars of Religion, Redux The argument between subscription and microtransaction (MT) proponents reminds me of the old PvE vs PvP debates years ago. Each side had passionate proponents. Each insisted...

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Web 2.0 and MMOs

The End of Extravaganzas The era of big-budget WoW-beaters is coming to a close. Yes, I know there are a number of would-be contestants still out there. Some may be profitable even if they fall short...

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Project Management for Game Development

Game developers often abhor project management when making games. The battle cry of “It shouldn’t ship until it’s ready” sounds great to gamers, but projects managers and businessmen cringe. How do you...

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A Customer Development Strategy for Building Online Games

The MMO Waterfall to Failure The traditional process is a sequential “waterfall:” concept > prototype > pre-production > production > beta > live.  In MMO development the full cycle...

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Selling MMOs

Outline This is a long article on a complex topic. An outline may help you skip to the “good parts.” Big Launch Fever – Why boxed game marketing is inappropriate for download MMOs. Product &...

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Why MMOs Are Complicated

MMOs are notorious for exceeding schedules and budgets, then stagger through launch with missing features and fatal flaws. Many say making MMOs is complicated, but why? It’s been 12-14 years since...

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